Why Multiple Rating Tools Are Important to Brokers To Stay Competitive
2 men unloading a truck
The trucking market has always been complicated. Add a global pandemic and capacity issues into the mix and the trucking market has never been more complicated. Getting a decent rate on a truck can feel next to impossible, which is why brokers need every tool they can get. This article will address why brokers need as much information as possible so they can secure a truck for a good rate.
The Market Is Unpredictable
Due to increased demand, driver shortages, and truck shortages, the trucking market changes by the minute. Going into a negotiation without appropriate information is only doing a disservice to the broker and the business they’re representing. Truck sellers are willing and ready to take advantage of brokers who aren’t prepared during negotiations.
Since the market changes incredibly quickly, it’s important to have more than one tool for market projections. Successful trucking brokers will use multiple tools to ensure they’re always as up-to-date as possible.
Use Multiple Tools
Having more than one tool will provide you with a more accurate look at the market. Using only one tool for projections can paint a false narrative. Having multiple tools to help you gauge the market provides you with options to choose the price that works best for you and your business’s needs.
Brokers should place a focus on arming their carrier reps with as much information as possible. While it may not be 100% accurate, combining insights from several different rating tools will provide more insight than if you’re entering a negotiation with only one tool. Multiple freight shipping estimates will help you when you have time-critical logistics.
Make Sure the Information is Readily Available
One of the biggest mistakes a broker can make is not having the information readily available for them. Using multiple projection tools is great, but if you have to dig through information to find the projections, it won’t matter. Compartmentalizing your information will make it easy for you to see the data during the negotiations.
Certain tools on the market provide you with easy-to-access information that you don’t have to spend hours digging for. In the past, it wasn’t uncommon for companies to have employees on payroll whose sole purpose was to dig for information about the market. With today’s technology, we don’t have to worry about not finding information.
The Benefits of Working With Trifecta Transport
At Trifecta Transport, we know how difficult dealing with the trucking industry can be. That’s why we work with all of our clients to ensure their logistics needs are dealt with when they’re dealing with time-critical logistics. Here are some of the benefits of working with Trifecta Transport for your logistics needs:
- Less than truckload – Ship 1-6 skids anywhere in the USA, Canada, and Mexico
- Volume and Trifecta Direct – Discounted rates when shipping six or more skids
- Truckload – Transport full loads, dry vans, flatbeds, refrigerated and more
- Intermodal rail – Reduced truckload cost by up to 30%
- Time Critical – Our expedited team has you covered
- Global GTZship – Quote, book, and track shipments with the most robust freight technology
We use GTZship technology to quote, book, and track shipments, giving you and your team full visibility when managing your logistics and reporting.
We’re Ready to Help
Dealing with the trucking industry can be a nightmare. That’s why our team here at Trifecta Transport is here to help. We offer a wide range of logistics services to ensure your logistic needs are met. Contact us today to find out what it is we can do for you and your business.
